ClickMoat is an AI-powered tool focused on detecting and preventing click fraud in Google Ads campaigns. This subscription-based web application enhances ad security by intercepting fraudulent clicks and impressions that could deplete ad budgets. It defends against a wide range of threats, including competitors, bots, and spam, ultimately aiming to improve ad quality scores by filtering out invalid traffic. The platform features a user-friendly dashboard that provides detailed insights into clicks, savings, and invalid traffic to help advertisers make informed campaign decisions.
In addition to its core capabilities, ClickMoat allows users to customize protection settings by blacklisting IP addresses or automatically blocking VPN traffic. The service also offers insights into why certain IPs were blocked, improving users' understanding of their traffic quality. For suspected fraud cases, users can download comprehensive click reports to submit refund requests to Google. ClickMoat offers continuous support and compatibility across multiple ad platforms, making it a powerful solution for advertisers looking to optimize their ad spend.